Social Media Examiner | Social Media Marketing
Your Guide to the Social Media Jungle
by /
Are you using LinkedIn for marketing your products? Have you heard of LinkedIn product pages?
In this article, you'll discover how LinkedIn product pages can help you build awareness and sales for your products.
About LinkedIn Product Pages
Introduced in December 2020, LinkedIn product pages allow you to build awareness for your products and develop a "trusted community of information" around those products and your brand. You can build?social proof?on a product page by highlighting
by /
Want a more personal way to communicate with people on LinkedIn? Did you know that LinkedIn messaging has evolved?
In this article, you'll discover how to use LinkedIn Messages to deliver text, video, and voice messaging to individuals or groups on LinkedIn, and how to manage your LinkedIn Messages inbox.
LinkedIn Messages: What's New
LinkedIn messaging has been around for a while, but new features are evolving to make Messages more valuable.
For example, LinkedIn Messages now lets you send a message to any of your co-workers, or
Continue Reading about LinkedIn Messages: What Marketers Need to Know →
by /
Is your business on LinkedIn? Are you taking advantage of all of the features on your LinkedIn company page?
In this article, you'll discover three new LinkedIn company page features to help you prospect, market, and communicate more effectively.
#1: Download LinkedIn Company Page Followers Details via Followers Analytics
Businesses use LinkedIn company pages to build their brand on the platform, attract new talent, share products and services, and promote/share news and events with their staff and followers. One new feature for pages
Continue Reading about 3 New LinkedIn Company Page Features for Marketers →
by /
Want to stand out on LinkedIn? Are you taking full advantage of video on LinkedIn?
In this article, you'll discover four underutilized opportunities to use LinkedIn video in your everyday marketing efforts.
#1: Introduce Yourself With Video via the LinkedIn Profile Featured Section
The Featured section for LinkedIn profiles was introduced in 2020 and is still rolling out to accounts. It's designed to showcase your professional experience and knowledge through links, articles, media, and your own posts on LinkedIn.
This is the
Continue Reading about How to Enhance LinkedIn Marketing With Video →
by /
Wondering how to get the word out on LinkedIn about an event you're hosting? Have you heard of LinkedIn Events?
In this article, you'll discover how to use LinkedIn to promote your next online workshop, product launch, or in-person event.
What Is the LinkedIn Events Feature?
This feature allows you to create an event on LinkedIn to share with your network and wider audience. You can use LinkedIn Events for both in-person and online events. LinkedIn suggests you build your network by hosting or attending LinkedIn events and meeting your
Continue Reading about How to Use LinkedIn Events to Promote Online or In-Person Events →
by /
Are you connecting with the right people on LinkedIn? Want to build a stronger LinkedIn network?
In this article, you'll learn how to make strategic LinkedIn connections to grow your influence and your business.
Why Build a Selective LinkedIn Network?
Whether you're an entrepreneur or a business professional, LinkedIn is the perfect social media platform to grow your business network. The platform is deliberately designed to encourage you to make connection requests to people you already know.
The key to building a powerful LinkedIn
Continue Reading about How to Use LinkedIn to Build a Powerful Network →
by /
Do you create written content? Wondering how LinkedIn articles can improve your exposure?
In this article, you'll learn how to create LinkedIn articles that amplify your reach and engagement on LinkedIn.
LinkedIn Articles vs. LinkedIn Posts: What Is the Difference?
While LinkedIn posts and status updates are limited to 1,300 characters, LinkedIn articles can be up to 125,000 characters in length, which gives you more opportunity to showcase your expertise and knowledge. Writing articles is also a great way to start conversations and
Continue Reading about How to Create LinkedIn Articles That People Will Read and Share →
